As you’re giving thanks for your family and friends this holiday season, don’t forget to throw your clients into the mix, too. Go beyond a phone call or a handshake with one of these creative thank you ideas.
- Host a thank you event
Get your gratitude out in one fell swoop by hosting an event for all your clients. Treat your clients to a lunch or dinner, an open bar happy hour, or a family-fun event like an indoor carnival or picnic. Make sure to thank your clients at the event individually or in a heart-felt toast. Send them away with a great favor.
- Send a shout-out
If you’re active online, send a personalized shout-out to your clients on social media or your website. Use specifics to tell your followers why you’re thankful. You can also feature a client in your newsletter. Shout-outs are especially effective if you are in a business-to-business industry because you can link to your client’s own website and social media pages.
- Give a book
Is there a book you read when you were starting your business that made an impact on your success? Or, perhaps there’s one that is meaningful to your mission, values, or industry. Share the book with your clients as a thank you for doing business. Autograph the book yourself with a personalized message about why it’s important to you and why you’re thankful for your client’s business.
- Send treats
Cookies, popcorn, candy, and edible fruit arrangements are welcome thank you gifts any time of year, but especially during the holidays when your clients can share them with family and friends. Try to choose treats that are meaningful to either you or your business. Send chocolate chip cookies if they’ve always been your favorite or popcorn if you’re a video production company.
- Write a note
A handwritten thank you note is very traditional, but in this digital age, also quite unexpected. Take a moment to compose a quick, handwritten note to your client and send it through snail mail. It may take a day or two to reach your client, but it will make an immediate impact.
- Give a donation
What do you get the client who has everything? Nothing at all! Instead, give a donation in their name to a charity that is meaningful to you (or them!). You can even make it part of your onboarding process: ask new clients what their favorite charity is when they start working with you, and then wow them at the end with a donation to that group.
- Record and share a video
Suffer from chronic writer’s block? Don’t let that stop you from thanking your clients. Record a video thanking them instead and post it to your website and YouTube. Describe how much working with your client means to you.
- Give a gift (card)
Reward your clients for doing business with you with a gift card. Reach out to your referral partners and other businesses you know, like, and trust to stockpile gift cards you can send as a thank you. Remember to include a short note, too.
Thank your clients in a creative, meaningful way this holiday season. For more creative thank you gift ideas, contact me today.
Here’s to breathing easy and living life to the fullest!
Gene Wood, Life’s Pure Balance